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2016 MTF – Sihanoukville, Cambodia

The Forum was very informative and an eye opener for us to catch up on the latest trends of tourism in GMS.  It was valuable to know the trends from the point of view of the tourism sectors working actively in GMS, and ADB’s contribution as well. The Digital Boot Camp was stimulating; to find how to efficiently use digital tools for tourism promotion. The experiential tourism content helped me find out how important ‘story tellers’ are in terms of sharing travel experiences. The authentic experience session prompted me to reconsider what is authentic for Japanese travellers in GMS; a really good lesson for me. The sessions on tourism investment, infrastructure, accommodation and air connectivity were interesting. And Mr Luu’s experiences and challenges he related during the food tourism seminar will continue to entice tourists in Cambodia.

Takeko Ito, Project Officer Tourism & Exchange Division, ASEAN-Japan Centre Tokyo, Japan March 3, 2017